Primary data on how AI sorts the Portuguese market.
Every week of measurement extends a database of our own. We publish what it shows, with the method, open data under CC BY 4.0 and the limitations written down.
AI gives the league to Porto, calls Benfica the biggest club and gets its answers from betting sites
We asked 9 AI assistants ten football questions, in the app, the way a fan asks them. On the questions about favourites, 56% of the answers with sources cite betting sites (29 of 52). And asked which club has the most passionate fans, the only club outside the big three that enters the conversation is Vitória de Guimarães.
10 questions · 9 assistants · 141 answersMapping Portugal's companies: across 616 AI answers, being named is not being chosen
Cross-engine consistency of AI visibility for Portuguese consumer-service brands, 2026
Strong on Google, invisible in AI: a barometer of 251 Portuguese B2B companies, 2026
The State of AI Visibility for Portuguese B2B SaaS, 2026
Method written down
Questions, engines, mode, number of runs and collection date, in every study.
Open data
Downloadable CSV or JSON under CC BY 4.0. You can redo the sums.
Limitations in plain sight
What the study does not say, written before the conclusions.
Frozen numbers
A study describes the measurement that was made. It is not updated after publication.
The data behind each study, in one place.




