Our own software. Our own data. Our own models.
destaque.ai is a Portuguese GEO (Generative Engine Optimization) software company: we measure and build brand presence in AI answers, the layer where buying decisions now happen. We built the Visibility Tracker: ten collection and analysis systems that put hundreds of real buyer questions to twelve AI engines and surfaces every week, store every answer, extract who gets cited, why and with which sources, and turn that into a plan with proof action by action. Every week of operation grows a dataset you cannot buy ready-made, and it is on that data that we model the market.
We measure first, then build.
We help companies become visible in the answers of AI assistants, the layer that increasingly sits between a buyer and a decision. Visibility is measured continuously across 12 engines and surfaces, in both training-memory and live-search modes, and reported with explicit denominators.
Technical SEO is the substrate, not the ceiling.
Structured data, topical authority and entity consistency are the foundation. On top of them sits a proprietary method, built and refined against the Portuguese market and applied to whichever market you compete in.
No guaranteed positions.
AI answers are non-deterministic: the same question can be answered differently an hour later. Anyone selling you a guaranteed place in them is selling something they cannot deliver. Honest measurement is the point.
Our data is open.
We publish original research on AI visibility in the Portuguese market. Datasets are anonymised, the method is stated in full, and everything is free to reuse under CC BY 4.0.
The commercial pages are in English: how we work, the Visibility Tracker, the measured cases and the published research. The blog, the glossary and the legal documents are in Portuguese, and the legal ones are binding in that language, so we have not translated them without review. The Portuguese site starts here: versão portuguesa.
Start with a measurement.
Five critical questions from your category, put to 12 engines and surfaces, with the real answers and a short written read of where you stand. Thirty minutes, no commitment.